Huisstijl Liem Nio

Liem Nio is Paula Posthumus' brand. 

Her family has a long line of fabric-crafting. She started the brand with her beloved grandmother in the back of her mind. 'Nio' was her grandmothers last name. 

With that in mind i wanted to create a fresh look with a bit of an emotional touch. The handwritten name is in the style of Paula's grandmothers handwriting. The image logo was inspired by a clothing hanger. As if it is bend into the L and N.

Brand Identity - Wendy Deun


Concept en kleding - Paula Posthumus

Model - Claire van der Poel
Regie - Danyael Sugawara

Montage en kleurcorrectie - Sandor van Veen